Philip Hannon is Policy Director at Liquid Gas Ireland (LGI), the representative body for the LPG and BioLPG sector in Ireland. He leads the Association’s policy advocacy and communication efforts at national and local level, which includes reinforcing the role that lower carbon and renewable gaseous fuels play in Ireland’s decarbonisation journey, particularly for rural consumers and businesses. He has over 25 years’ experience in corporate communications and public affairs. He was a Ministerial Special Advisor in five separate Government Departments, across two administrations. For almost a decade, he was Communications and Public Affairs Manager at the Irish Pharmaceutical Healthcare Association, the representative body for the international research based pharmaceutical industry in Ireland.

Arlene Finn is the Communications Officer in Galway City Council. Arlene’s background is in behaviour change, facilitation, and stakeholder engagement. Her previous roles include Smarter Travel Programme Coordinator, European Green Leaf Project Coordinator, and Environmental Awareness Officer. Arlene holds a BA in Communications, Diploma in Marketing, Advertising and Public Relations, and an MSc in Sustainable Development. Arlene’s interest in communications comes from a desire to communicate effectively about sustainable development, to bring about positive change in society.

Shane Foley is a Social Strategy Director in Core Performance with vast knowledge and a deep understanding of the social media landscape. Shane studies the diversifying social platforms and audience behaviours across an increasingly fragmented landscape. Shane’s core expertise lies in Digital and Social Strategy, paid social media planning/buying and social listening audits. Shane is a Core tutor and leads the development and delivery of a module on paid social media to practitioners from the industry, ranging from beginners to advance. Shane is on the IAB Council Member serving as Social Advisor on the board. Throughout Shane’s time in Core, the social media team have won consecutive Agency of the Year awards for four years+.

Louise Ryan will give an overview of SEAI’s social media strategy and will give insights into some of their recent campaigns, including the Winter Ready campaign. Social media is a key part of how SEAI connects and engages with communities, businesses and citizens to create a cleaner energy future for Ireland.

Mary Hayes is the Project Lead for Women’s Aid’s Too Into You campaign which aims to raise awareness of intimate relationship abuse against young women aged 18-25 in Ireland. Mary is responsible for supporting young people in learning about the signs of intimate relationship abuse and promoting awareness of supports available at TooIntoYou.ie She has a background in women’s health and mental health policy and advocacy, and has led on national campaigns on women’s and young women’s mental health. She completed her Masters in Equality Studies and holds a BA in Communication Studies.

Hannah-Louise is Social Strategy Director at Core Performance. Hannah-Louise was prompted to move into advertising a decade ago having witnessed the impact of digital transformation on newsrooms in her former role as a Showbusiness Editor with the Irish Daily Mail. Since then, she has worked across creative, content, and digital teams to innovate and discover new ways of storytelling for brands. She is passionate about great editorial, brilliant social strategy and finding new innovative ways through comms to tell stories about great brands. In her time in Core, she has led campaigns that have scooped awards in the US Content Marketing Awards, the European Sponsorship Awards, the IAB MIXX Awards Europe, the Sockies, the Digital Media Awards and the Media Awards. In her free time, she writes about family, places she loves, and parenthood.

Niamh MacAuley, owner of Purple Dot Media, has over 9 years’ experience in the video marketing industry. Purple Dot Media produces promotional videos for all kinds of businesses including, the public sector, construction companies, retailers and banks. Niamh also teaches businesses, how to film and edit videos for social media, using only their smartphone.

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Darragh Doyle works with the Dublin City Council Culture Company as Head of Communications, Marketing and Audience Development. Leading a team of communications coordinators and collaborating with artists, creatives, event makers and colleagues across Dublin City Council departments, his new role spans media and online platforms in a dynamic cultural organisation that runs historic and cultural buildings and initiatives in Dublin. Darragh has a long career working with diaspora, tourism, charity, not-for-profit and entertainment organisations. He is passionate about literacy, about avoiding fauxtrage, about Ireland being a welcoming place and about being a loving and thoughtful dad and friend.

Sina Port is a Fortune 500 Consultant and Brand strategist. She is one of the leading voices for positive brand impact and inclusive marketing. As a brand strategist, she helps global brands garner the power of diversity, purpose, and culture for brand success.
She’s consulted Startups, Entrepreneurs, and global brands like Adidas and BMW on purpose-driven brand strategies. She also conducts workshops on innovation, Gen Z marketing, and transformation with a focus on content creation and AI. Originally from Germany, she keynote speaks across the world. She’s the founder of Shared Diversity - a purpose marketing agency and Brand Academy - a program that helps entrepreneurs build and scale their personal brands. She’s grown her audience to over 50.000 people online and with her podcast and online courses, she is on a mission to help creative professionals build brands that change the world.

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